Of all the major goals you want to hit during a speech or presentation, leaving your mark on the audience may be one of the most critical. You are what you say and the way you communicate can leave an impression for everyone to remember. With that said, you want that impression to be lasting and a good one because it will make your overall message even more powerful. Want to know the three rules of making an impression during your next public speaking event? Check out the following tips from professional public speaker Lawrence Mitchell.
Your message should be kept simple, but not simplistic or dumbed down. This means your message should be easy to grasp and not overly complicated. It needs to be translatable and relatable to all points of view in the audience and dancing around the overall message will make you look unsophisticated. The last thing you want to do is make your audience connect the dots, so it’s important to have a strong centralized point, as if you were typing in a bold font – make it stand out.
Make sure your message is something that the audience doesn’t already know. For instance, if you were presenting to a group of co-workers in a business meeting about a topic that everyone has already been briefed on, don’t just reiterate the points they already know. You need to make it meaningful with chunks of information that are interesting and new. You need to turn the message into an exciting conversation piece that will go on well after you have spoke.
Always be passionate. No one takes a message (or a speaker) serious if they are bland and boring. Some people try to use the excuse that they are afraid of speaking in front of others, but the truth to the matter is that you need to show your passion for the subject at hand. It gives you authority and really lets your audience know that your seriously investing in the overall message. Losing your audiences’ interest is preventable and you just have to light that internal fire to drive home the information you are presenting.
With these three rules, you will be on the way of making a lasting impression.